Think Connected in Healthcare
Category
Account-Based Marketing
Description
Winner Status: SILVER
Client/Brand: Avaya LLC
Agency: MOI Global
Headline:
To date, Avaya has achieved 150%+ ROI from the Think Connected campaign, cementing its position as a valuable communication and collaboration partner for the NHS.
Campaign Summary:
Think Connected, our insight-driven, end-to-end ABM campaign has resulted in 150%+ ROI so far—supporting Avaya’s mission to guide the UK’s National Health Service (NHS) on its journey to joined-up care.
Client Team Credits:
Ross Whtie
Dave O'Shaughnessy
Nicola Williams
Agency Team Credits:
John Martland
Stuart Harrison
Callum Miskel
Emma Murphy
Pete Stephen
Nick Cremin
Dan Garlick
Hasna Mashoor
Additional Contributor:
You can read more about this case and full case summaries by visiting the ANA Marketing Knowledge Center to review award winning case studies from all ANA Award Programs.
Winner Status
- SILVER